Kidd Russell came out and dropped a bomb with his new song “Fade.” We thought we had this rising chill hip-hop Chicago artist all figured out, but then he hit us with this track! We love the anger, the intensity, the rock & roll feel of the song, and the video does a great job visually portraying the lyrics. So often we receive solid songs with poor accompanying music videos which really ruin the songs for us. Not this time. We can’t wait to see what else Kidd Russell has in store for us. Here’s what Kidd had to say about “Fade”:

A song written from my kitchen studio in the foreclosed home I was living in 2 years ago and video shot on a shoestring budget on the backs of a few starving artists. My fans know that many of my songs are written from a point of having little but still enjoying life. Fade was written from that same position but out of frustration, pain, and hardships that I was enduring at the time. I needed to write a song that I could put on in the morning to motivate me to change my situation or at least my mind state for that moment. A song that would tell me to block out what the world was saying and stay the course because if you persevere–no matter what happens–you can hold your head high. This song also serves as a letter to those who have doubted me, stabbed me in the back, ridiculed me, and tried their best to defeat my spirits while I pursued my dream. No matter where you are in life or who you are, you’ll always run into people who don’t believe in you or your dreams. I hope this song gives you some energy and hope to keep pushing forward, don’t give up and NEVER FADE!